Membership & Marketing Specialist

Meeting Expectations

Meeting Expectations has provided full service conference planning and association management services since 1992. Over the years we have developed a solid reputation within our industry for the flawless execution of events and for providing superior association services. We foster an environment that enables team members to achieve personal and professional growth and success while providing consistently superior services.

https://meetingexpectations.com


Position Details

Membership & Marketing Specialist
Job
Full-time
6/8/2018
Metro Atlanta and North Georgia
Atlanta, GA

At Meeting Expectations, service is our business. We thrive on speedy resolution to our clients’ needs and concerns, and can do so with grace and a smile. Our Association Management Team is a specialized group of professionals who work to understand the client’s vision and support the board and committees as they focus on high-level goals to ensure the association’s successful future.

As the Membership Marketing Specialist, you will develop and implement effective marketing and communications campaigns for an Association Client to promote association events, opportunities and value to members. You will support digital marketing and social media initiatives and web site and will. develop and disseminate content for various member resources and initiatives. You will report to Director, Marketing and Communications and work closely with Director of Operations and Membership Marketing.

As a Membership & Marketing Specialist, you will work closely with members who are passionate about the mission. In this role, you will support aspects of the association that advance it forward including, but not limited to, membership, and marketing. We’re always striving to find ways to do things better, ensuring our customers have the best experience possible, so we look to our employees to help us improve.

Principal Duties:

  • Works with association client to design and implement integrated marketing and communications campaigns designed to recruit and retain members 
  • Coordinates campaigns to build awareness of membership issues and the value of membership. 
  • Ensures that Star Partner advertising fulfillment is correct and manages the Buyer's Guide. 
  • Identifies and pursues innovative strategies to raise awareness and increase membership 
  • Manages the content collection, development and delivery of several electronic newsletters 
  • Provides excellent customer service to members and potential members via phone, email or in person at association events 
  • Understands and uses the Association Management System to assist in maintaining accurate membership records and promotional tracking and analytics. 
  • Participates in evaluating programs, measuring effectiveness 
  • Assists in managing the organization’s social media initiatives and blog posting 
  • Manages the association website - makes basic page updates and adds graphics as needed. 
  • Works with creative team on major initiatives. 
  • Works with other staff on content tagging and overall usability. 
  • Occasionally reviews all pages to ensure style guidelines are being followed. 
  • Regularly review website statistics and share information with the team. 
  • Provides content and manage the page on the user community 
  • May develop reports and recommendations 
  • Contributes to the development and enhancement of policies and processes 
  • Ensures that all work product follows editorial policies and standards 
  • Other duties as assigned

Minimum Requirements:

  • Bachelor's degree required, preferably in Marketing, Communications, Public Relations, or English 
  • Three years of relevant marketing experience, including development of marketing materials and project management 
  • Excellent written and verbal communications 
  • Strong organization, time management and customer service skills 
  • Demonstrated creativity and design sensibility 
  • Technology industry experience a plus 
  • Ability to influence and persuade 
  • Displays high energy, is versatile and is self-directed 
  • Excellent attention to details 
  • Ability to stay deadline oriented and flexible under competing time requirements

ESSENTIAL PHYSICAL FUNCTIONS:

  • Ability to travel up to 25% 
  • Ability to lift up to 50 lbs


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