Director of Public Relations

Mount Sinai Medical Center

As Mount Sinai continues to grow, so does our legacy of caring.

Mount Sinai Medical Center is proud to be South Florida's hospital of choice for great medicine. With more than 3,000 employees, 500 volunteers, 670 beds, 26 operating suites and more than 650 physicians and 950 nurses, Mount Sinai is South Florida's largest private independent not-for-profit teaching hospital.

It takes the contribution of many individuals to make Mount Sinai the world-class institution it is today. As a team, we have focused our efforts on assuring that our patients receive high quality medical care. We're looking for motivated professionals who seek the challenge and stimulation of working in an academic medical center with an international reputation.

https://www.msmc.com


Position Details

Director of Public Relations
Job
Full-time
2/20/2017
South Florida
Miami Beach, FL

We are looking for a creative, sharp, entrepreneurial, enthusiastic, professional to lead our Public Relations Department.

Duties:

1. Directs the medical center's overall marketing and strategic planning programs, and corporate communications. Facilitates service development through marketing and patient service programs.

2. Works with Senior Vice President and Chief Operating Officer to design, implement and faciliate the annual marketing and strategic plan for the medical center. Supports and faciliates development and implementation of business marketing plans.

3. Expands and maximizes the use of the medical center's services through short and long term business / market plan.

4. Researches the latest trends and makes appropriate recommendations to management concerning upgrades to the business / marketing strategy.

5. Plans and administers the medical center's Market Operations budget. Reviews monthly / annual financial statistics and plans expenditures according to budget provisions.

6. Continually evaluates competitive healthcare services, utilization of services and facilities, physician preferences and community needs to increase the medical center's recognition in the market.

7. Collaborates with Charitable Contributions Foundation.

8. Organizes and directs all public relations policies and programs to develop and maintain the public, employee, physician and sponsor interest and good will towards he medical center.

9. Oversees corporate communication activities including:

  • external communications and systems 
  • internal communications and systems 
  • public relations efforts 
  • external vendors, agents and consultants

10. Assists and supports the medical center's involvement in various networks including coordinating business development and marketing activities via community relationships.

11. Assures that the Public Relations group develops and maintains strong relationships with key media representatives. Increases the medical center networking sources in the promotion of its recognition as a leader in Healthcare and Research.

12. Acts as a consultant for other departments and top management in the utilization of their resources for appropriate communication / exposure efforts.

Minimum Requirements:

  • College degree required. Concentration in Marketing, Business or Communications preferred.
  • Five years in planning and/or marketing director role within professional services environment. 
  • Strong leadership and consensus building skills; marketing management and strategic planning experience; a proven track record in developing and administering marketing programs.
  • Must be a self starter, highly organized, and able to work well with all levels in the organization. 
  • Polished presentation and interpersonal skills. 
  • Must possess top level business management, interpersonal and facilitation skills. 
  • Needs good knowledge of Microsoft Office and Windows-based computer applications.

We offer:

  • An excellent, team focused work environment with opportunity for professional growth 
  • Competitive salary with bonus potential 
  • Savings plan with company match 
  • A variety of health, dental and vision plans 
  • On-site child care, tuition reimbursement, and much more!


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