The Director of Communications and Marketing reports to the Dean of the UNC Gillings School of Global Public Health and works closely with the UNC-Chapel Hill Vice Chancellor of University Communications to align mission and strategy. Director of Communications and Marketing leads the School’s integrated, comprehensive communications and marketing program which includes both inward-facing and outward-facing communications. S/he directs full-time staff members and contractors who complete specific tasks/projects. S/he also organizes communications efforts across the School to achieve synergy and coordinates with UNC’s Vice-chancellor for Communications.
The Director is an innovative, visionary professional prepared to lead the top public school of public health’s communications and marketing initiatives. S/he will use communications and marketing to tell our story and communicate the impact of our research, practice and education, recruit top students, facilitate the School’s advancement efforts and strengthen communications within the School. The Director’s efforts contribute to the School’s reputation as one of the premier schools of public health and our top rankings from U.S. News & World Report. The totality of the communications and marketing efforts should promote the School’s mission, brand and advancement efforts in the context of a rapidly-changing communications landscape.
The Director creates and leads an integrated, comprehensive, engaging and effective approach to communications and marketing. The Director defines, delivers and monitors messages, strategies and media appropriate for different audiences, above all, prospective students. Working collaboratively with Gillings leaders, s/he is the chief leader and architect for these platforms, which include our website as a central strategy, digital media and a strong web-based presence.
S/he should take the Gillings School to the next level of visibility, innovation, excellence and authority.