We are building a field communications team that is changing the perceptions of one of the most recognized brands in the world. This team will be comprised of creative, innovative and disciplined grassroots storytellers that are committed to developing and telling a steady cadence of local stories on behalf of McDonalds.
If you are looking to join an organization as a proactive strategic communications leader that acts as a change agent and that builds third party support for the brand in local communities, this position is for you. This position will proactively support operators in the role of local brand spokespeople and execute grassroots brand initiatives that strategically move the brand message in key markets (Los Angeles, San Diego). This person is responsible for developing positive working relations with local stakeholders (e.g. local community organizations, job development boards etc.) and local media.
This person will work closely with owner operators, General Managers and a cross-functional corporate relations team (communications, government relations, public affairs) to develop proactive and bespoke plans that support the activities of the field brand reputation team: earned media, stakeholder engagement, local event activation, and issues and crisis management. This person will work to ensure a steady drumbeat of local people, food and community stories that support corporate and local business opportunities. In addition the role will focus on enabling operators to effectively engage with key influencers, media and stakeholders.
The ideal candidate has at least five years of experience with external communications in a corporate communications, public affairs or public relations agency role.
This role is based in Atlanta, GA.